4.18.2013

Daft Punk go High Fashion


First, Hedi Slimane, Creative Director of Saint Laurent Paris photographed a series of grunge music icons from the '90s, and now, he's shot the powerhouse electro masters - Daft Punk. The contrast between the more raw, intense images of Courtney Love, Marilyn Manson and Ariel Pink and the mechanical, clinical images of Daft Punk in Hedi Slimane's Saint Laurent Music Project are applaudable, paying homage to two music styles which became prominent in the 1990s and more popular throughout the first decade of the millenium. For this specific campaign, Daft Punk donned a redesigned version of the revolutionary gender-bending "Le Smoking Jacket", fitting to the duo's ability to revolutionise a music genre. A bionic campaign, perfect in lead up to the duo's much anticipated album, Random Access Memories. To view the complete campaign, CLICK HERE

The revolutionary gender-bending "Le Smoking Jacket" was redesigned as stagewear for Daft Punk 
Images courtesy of Yves Saint Laurent
To view the campaign, CLICK HERE

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